image vidéo Pascal Coste
Backstage des shootings photo

Pascal Coste Group - Video Campaign

In this video campaign, we used a stylistic approach on sensuality to bring a “commercial look” to the photo shoot. We wanted to give this behind-the-scenes reel a cinematic aspect, less anecdotical, by using a more narrative way of editing. By telling this story of seduction between two models, we sublimated the Pascal Coste signature.

TYPE

Video Campaign

CLIENT

Pascal Coste Group

PUBLIC

The general public

PROJECT GOAL

  • Offer a sneak peek of the new collection’s photo shoot
  • Show the new hairstyling looks developed by the Pascal Coste group
  • Communicate on the brand’s identity and spirit

PROJECT GOAL PRODUCTION BREAKDOWN

  • Filming
  • Postproduction (editing, color grading, music research and selection)